Indiana’s Revised Lawyer Advertising Rules
Feature New Limits on Targeted Direct Mail

The Indiana Supreme Court Oct. 14 adopted extensive revisions to the professional conduct rules that govern advertising and solicitation by lawyers in that state. The amended rules take effect Jan. 1.

In an announcement issued along with its order, the court drew attention to an amendment that imposes a 30-day ban on sending promotional materials to prospective clients after an accident or disaster.

Although the new cooling-off period for personal injury lawyers has attracted much of the attention, the revised rules include other changes that will affect Indiana lawyers more broadly. For example:

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